FILE · 03.SERVICES

Advisory operating.Embedded where the decisions get made.

Beyond our core behavioral systems work, Theory Orbit operates a tight advisory practice for founders and executive teams who need a calibrated outside system — fractional leadership, board counsel, and applied build capacity. Every engagement is shaped to hand the operating layer back to the people who own the outcome.

§ Service stack
[ S/01 ]
Project or retained

Marketing & Compliance

Where regulated industries meet growth ambition. We translate compliance constraints into marketing systems that ship — claims review, disclosures, channel governance.

  • Claims & disclosure framework
  • Channel & creative governance
  • Vendor / partner compliance review
  • Training for marketing & sales teams
[ S/02 ]
Build or enablement

Applied AI & Tech Resources

Coding capacity and AI integration for teams that need to ship. We build internal tools, wire LLM workflows into operations, and leave behind code your team can maintain.

  • Internal tools & automations
  • LLM workflows wired into ops
  • Code review & engineering enablement
  • Vendor / model selection guidance
[ S/03 ]
Cohort or in-house

Empowerment Programs

Leadership and operating workshops that hand the system back to the people running it. Built for founders, executive teams, and rising operators who want capability, not slides.

  • Executive offsites & operating retreats
  • Leadership coaching cohorts
  • Founder-to-operator transition program
  • Custom in-house curriculum
[ S/04 ]
Monthly · 10–20 hrs / wk

Fractional CMO

An embedded marketing operator who owns positioning, demand, and measurement. We run the brief, the channels, and the dashboard — without the full-time line item.

  • Positioning & narrative system
  • Demand engine: paid, lifecycle, content
  • Attribution + measurement stack
  • Team coaching or in-seat operating
[ S/05 ]
Monthly · operating partner

Fractional COO

Operating system installation for companies past founder-mode. We define the cadence, the scorecards, and the decision rights, then run the rhythm until it runs itself.

  • Operating cadence (weekly / monthly / quarterly)
  • Scorecards & accountability charts
  • Hiring plan & org design
  • Process documentation handed back to the team
[ S/06 ]
Quarterly seat · independent voice

Board Advisory

A working board seat or independent advisor — not a logo. Pre-reads, pointed questions, and the awkward conversation the cap table is avoiding.

  • Board prep & materials review
  • Independent director or observer seat
  • Founder / CEO 1:1 cadence
  • Investor & governance counsel
§ How we operate
Embedded, not adjacent

We sit inside the operating rhythm — standups, board prep, the awkward 1:1s — not on the outside lobbing decks in.

Systems over heroics

Every engagement leaves behind a documented system the team can run without us. Dependency is a failure mode.

Calibrated outside voice

We tell you what your team can't, or won't. Then we help you decide what to do about it.

Empowering your business

Tell us what the team is trying to do.We'll tell you which seat to fill.

Not every engagement needs a fractional title. We'll recommend the lightest configuration that moves the outcome — even when that means a single workshop instead of a retainer.